Power Automate Pricing [2025]: Cost Comparison + Alternatives

Paul Stone, Product Evangelist By Paul Stone, Product Evangelist Power Automate 9 Min Read

Is process automation a missing piece in your business strategy? 

For many businesses where every second counts, manual processes and disconnected systems can drain resources and hold your business back. Microsoft Power Automate steps in as a robust automation platform designed to streamline simple workflows, integrate tools, and improve operational efficiency. 

Whether you're an IT leader driving digital transformation or a business manager seeking to optimize daily tasks, understanding Power Automate's pricing and features is crucial.

Power Automate vs FlowForma Pricing Comparison (2025)

Areas Microsoft Power Automate FlowForma Process Automation
Starting price (2025) From $15 per user/month (Premium plan) Process-based pricing—pay per active user with unlimited workflows (starts from 2760.22 per month
Licensing model User, bot, or flow-based tiers Single licence covers unlimited workflows
Hidden costs Add-ons for AI Builder, RPA, and connectors increase total cost Transparent, all-inclusive pricing—no hidden add-ons
Implementation time Weeks to months (requires IT setup) Live workflows within days, average go-live in 4 weeks
Ease of use Low-code interface requiring IT or developer input True no-code tool for business users; IT retains governance
AI and workflow Creation Separate AI Builder and Copilot Studio add-ons Built-in AI Copilot lets you create workflows via text prompts or uploaded diagrams
Scalability Complex pricing as automation expands Easily scalable under one transparent licence
Integration capabilities Microsoft ecosystem; limited 3rd-party connectors without premium licence Integrates natively with Microsoft 365 + thousands of third-party tools
Compliance and governance Basic audit trails; limited cross-process oversight Built-in audit trails, access control, and governance dashboard for IT
Support and training Community and tiered enterprise support Dedicated onboarding, training, and process experts
ROI timeline Slower ROI due to add-on costs and complexity Average ROI within 6 weeks of deployment
Best for IT-led automation within Microsoft stack Business-led, IT-supported automation for enterprises and mid-market teams

What makes FlowForma the best alternative to Microsoft Power Automate?

Here’s why FlowForma is the best alternative to Microsoft Power Automate in 2025:

  • 10x faster automation than low-code business automation tools like Power Automate
  • 75% increase in how fast processes are deployed
  • First workflows live in under 4 weeks
  • Achieve ROI in 6 weeks or less
  • Cost-effective path to digital transformation with transparent, process-based pricing

And many more.

Microsoft Power Automate Pricing (2025 Overview)

Plan

Price

Key highlights

Power Automate Premium

$15 per user/month

Ideal for individual users; includes DPA + attended RPA

Power Automate Process

$150 per bot/month

Includes unattended RPA, AI Builder credits

Power Automate Hosted Process

$215 per flow/month

Microsoft-hosted VM on Azure

Free Trial

30 days

Standard connectors, limited features

Microsoft Power Automate pricing in 2025 remains tiered by user, bot, or flow. Costs can quickly increase as businesses add premium connectors, RPA, or AI Builder capacity. While the base pricing appears affordable, most enterprises find real costs higher once automation expands across departments and workflows.

Microsoft offers four distinct pricing plans tailored to different business needs: 

Power Automate Premium: Per user plan ($15 per user/month)

This is the best option if you're just starting with process automation and need a simple, cost-effective solution.

Includes:

  • Cloud flows (DPA)
  • Desktop flows (RPA) in attended mode
  • Process and task mining with 50 MB data storage
  • 5,000 AI Builder service credits
  • Microsoft Dataverse entitlements of 250 MB database and 2 GB file storage

Power Automate Process: Per user plan with attended RPA ($150 per bot/month)

It is perfect for automating core enterprise processes with unattended RPA. 

Includes:

  • Cloud flows (DPA)
  • Desktop flows (RPA) in unattended mode
  • 5,000 AI Builder service credits
  • Dataverse entitlements of 50 MB database and 200 MB file storage

Power Automate Hosted Process: Per flow plan ($215 per flow/month)

It is the best plan for businesses needing Microsoft-managed infrastructure for automation.

Includes:

  • All features of the Process Plan
  • A Microsoft-hosted virtual machine on Azure infrastructure

Power Automate Free Trial (free)

There are no upfront commitments; it is a 30-day trial to explore automation.

Includes: 

  • Experiment with cloud flows using standard connectors

Add-ons and related products

If your business has more specific needs, it offers add-ons with different Power Automate costs to extend its capabilities:

 

Add-On/Product

What It Does

Price

Power Automate Process Mining Add-on

  • Discover, visualize, and analyze workflows to identify improvement opportunities 
  • Includes 100 GB data storage and Dataverse entitlements (2 GB database and 1 TB file)

$5,000/tenant/month

AI Builder Capacity Add-on T1

  • Infuse AI into your flows with prebuilt or custom models
  • Compatible with select Power Automate, Power Apps, and Dynamics 365 plans

$500/unit/month

Microsoft Copilot Studio

  • Graphical development environment for building copilots with features like generative AI, process automation, and built-in analytics 
  • Supports 25,000 messages/month

$200/month

Compare Power Automate pricing plans and features

Here's how the different Power Automate costs stack up so you can make an informed decision:

 

Features

Power Automate Free Trial

Power Automate Premium ($15/user/month

Power Automate Process ($150/bot/month)

Power Automate Hosted Process ($215/bot/month)

Cloud Flows (DPA) 1

Yes

Yes

Yes

Yes

Attended Desktop 2 Flows (RPA)

-

Yes

-

-

Unattended Desktop Flows (RPA)

-

-

Yes

Yes

Microsoft Hosted Virtual Machine

-

-

-

Yes

Standard, Premium, and Custom Connectors

Standard Connectors Only

Yes

Yes

Yes

Process and Task Mining

Yes

Yes

-

-

Process Mining Data Storage Entitlements 3

-

50 MB

-

-

AI Builder Service Credits

-

5,000

5,000

5,000

Dataverse Database Capacity 4

-

250 MB

50 MB

50 MB

Dataverse File Capacity4

-

2 GB

200 MB

200 MB

Managed Environments

-

Yes

-

-

1 Within service limits. Learn more about Power Platform requests and other limits.
2 Desktop flow authoring and bot orchestration and management are included.
3 Each per-user license comes with 50 MB of process mining up to a maximum of 100 GB per tenant.
4 Dataverse database and file capacity entitlements are pooled at the tenant level. Download the Power Platform licensing guide for more information

These Power Automate costs are flexible, but understanding what works best for your business is key. 

Microsoft Power Automate Licensing

Now that we've explored Power Automate pricing, let's break down the details of how Microsoft Power Automate licensing works. 

How licensing works

  • Per User Licensing
    • Designed for individual users or small teams
    • Provides unlimited cloud flows
    • Includes attended Robotic Process Automation (RPA)
    • Requires a license for each user
    • Potential drawback: Scaling costs can become significant as team size increases

 

  • Per Flow Licensing
    • Targeted at organizations with shared workflow needs
    • Allows automation across teams
    • Eliminates individual user license requirements
    • Complexity increases with multiple workflows
    • Management overhead can be substantial

  • Add-On Licensing
    • Extends core automation capabilities

Options include:

  • AI Builder
  • Unattended RPA
  • Additional storage
  • Expanded capacity
    • Additional costs can quickly accumulate
    • Requires technical expertise to implement effectively

Microsoft Power Automate Features

Power Automate offers a range of features designed to address workflow automation challenges. However, each feature comes with its own set of complexities and limitations.

AI features

AI makes things easier, which is a known fact. How to utilize AI in business and simplify time-consuming tasks is what powerful automated AI features do. It turns time-consuming tasks like extracting data from invoices, analyzing customer sentiment, or predicting inventory needs into effortless processes. 

AI Builder provides prebuilt models for common tasks so you can get started right away. Need something specific to your business? No problem; create custom models that fit your unique workflows. The features in AI Builder remove complexity and streamline repetitive data processing.

Power Automate Costs: AI Builder interface showing options for creating and applying AI models

AI Builder turning raw data into actionable insights

Desktop flows (RPA)

Think of all those repetitive tasks you wish you could delegate: desktop flows make it possible. This feature uses Robotic Process Automation (RPA) to efficiently handle tedious desktop tasks, like data entry or file transfers. You record your actions, and Desktop Flows replicates them automatically, even on legacy systems. 

It works in both attended and unattended modes, so you can run flows when needed or let them work behind the scenes. For businesses juggling older software with modern systems, Desktop Flows is the glue that ties it all together, saving time and reducing errors.

Power Automate Pricing: Desktop Flows setup for task automation

Desktop Flows automating repetitive tasks with RPA

Cloud flows (DPA)

Imagine your apps, services, and data talking to each other effortlessly. That's the promise of Cloud Flows. By connecting tools like SharePoint, Teams, and Dynamics 365, Cloud Flows automates everything from sending notifications to syncing databases. 

You can schedule flows, trigger them based on events, or run them manually, whatever works best for your team. With hundreds of connectors and prebuilt templates, setting up a flow is quick and easy, even for non-tech-savvy users. Cloud Flows ensure your processes move as fast as your business needs.

Power Automate Pricing: The interface showing Cloud Flows setup and connections

Cloud Flows seamlessly integrating apps and automating workflows

Task and process mining

Workflows could be made more efficient, and that's the answer to task and process mining. It enhances how your tasks are being performed, highlighting bottlenecks and areas for improvement. It refines your workflow, eliminates inefficiencies, and gets more value from your time and resources. 

Power Automate Pricing: Process mining interface with workflow analysis

Task and Process Mining uncovering bottlenecks in workflows

Orchestration

Complex workflows can feel like juggling too many balls at once. This is where orchestration steps in. It coordinates tasks across systems, manages the supply chain, and onboards a new client, resulting in a simplified process. This feature ensures that every step happens in the right order and nothing gets missed. It ensures harmony in your business play, no matter how complex it is. 

Power Automate Pricing: Orchestration feature showing task dependencies and flow triggers

Orchestration managing workflows across connected systems

Microsoft Power Automate Limitations

While Microsoft Power Automate brings a lot to the table, it does have its quirks that might make you stop and think, “Is this really the right fit for my business?” 

Based on real-world feedback, here are some limitations worth noting.

Complex for beginners

Getting started with Power Automate can feel like being dropped into the deep end of a pool. Many users, especially those without a technical background, find the interface overwhelming. 

A G2 reviewer put it bluntly: "Not for beginner or non-tech-savvy people." You might need some trial and error before you truly get the hang of it, which can slow down adoption. 

g2-pharma

Source G2 Review

Performance woes with bigger workflows

Power Automate works great for smaller, straightforward tasks. But when it comes to handling complex or high-volume workflows. Users often experience slow processing speeds, bugs, or, worse, outright workflows failure. 

As noted in the Capterra review, “It can be buggy.”

power-automate-satisfactionSource: Capterra

power-automate-ibraham

Source: Capterra

Limited integration options

Power Automate boasts hundreds of connectors. But what happens when your business relies on a tool that needs to be added to its list? Setting up custom APIs isn't for the faint-hearted; it requires advanced technical skills. 

One Capterra user summed it up: “Integration with third-party tools often requires premium connectors.” This adds to the cost, right?

Source

Other drawbacks at a glance

  • High Costs for Enterprise-Grade Features: Add-ons and premium plans can quickly inflate your budget
  • Limited Mobile Support: The mobile app lacks the full functionality of the desktop version
  • Frequent Maintenance: Keeping workflows updated and operational can be tedious as business needs evolve
  • Disruptive Updates: Regular updates often disrupt workflows, requiring reconfiguration
  • Limited Customization: Predefined templates may not cater to unique business requirements
  • Inconsistent Error Messaging: Vague error messages make debugging a time-consuming process
  • Scalability Challenges: Managing highly complex workflows can strain the platform's capabilities
  • No Centralized Dashboard: Lacks a unified view for managing multiple workflows across teams
  • Basic Reporting: Analytics and reporting tools are not advanced enough for in-depth insights
  • Designed for Simple Workflows: Struggles with long-running or complex processes, often requiring IT support 
  • Resource Requirement: Automating complex workflows demands significant resources for maintenance and troubleshooting

What is the Best Alternative for Microsoft Power Automate?

Microsoft Power Automate is a great tool, but it comes with challenges. The steep learning curve for non-technical users, rising costs with add-ons, and challenges in handling complex workflows can leave you wondering: Is there an easier, better way to automate?

Enter FlowForma Process Automation, a platform built to eliminate the frustrations that Power Automate can bring. FlowForma makes automation simple, fast, and accessible for enterprise and mid-level organizations. No coding? No problem. Unlike Power Automate, FlowForma puts the power directly into the hands of your business teams. 

FlowForma Process Automation allows your teams to design workflow, streamline operations, and automate processes. You don't have to rely on IT experts for this. 

Whether routine approvals or intricate compliance processes, FlowForma adapts to your needs, making automation effortless. And the best part? Its pricing is transparent: no hidden fees, no surprises. With seamless onboarding, you're up and running in days, not weeks.

If you're tired of the roadblocks with Power Automate, FlowForma offers a refreshing alternative. It's all about making smarter decisions faster, with less hassle. Curious to see the difference? Let's take a closer look.

Transparent pricing with no hidden costs

FlowForma’s process-based pricing scales with workflows, not users, keeping costs predictable. Power Automate, in contrast, charges per user or flow run, which can grow complex and costly as automation expands.

 

Build workflows in minutes

Using the FlowForma playground, users can create workflows instantly using plain prompts or by uploading existing diagrams or forms. The system automatically structures the process, defines steps, and generates rules—all within minutes.

For example, a site inspection sheet uploaded into FlowForma Copilot becomes a ready-to-run digital process that can be reviewed, adjusted, and deployed the same day.

Faster automation with the AI suite

FlowForma’s AI suite is designed to make automation faster, smarter, and accessible to everyone:

  • AI Copilot: Builds workflows using natural language or uploaded diagrams, cutting build time from hours to minutes.
  • AI Agent Rule: Reads documents, extracts or validates data, and feeds results back into forms or connected systems.
  • Smart Assistants: Guide both workflow builders and end users with step-by-step help, to-do suggestions, and natural language commands for form submission or process initiation.
  • AI Summarization: Provides clear, contextual summaries of workflow progress, key decisions, and blockers at any point.
  • Process Discovery Agent: Reviews documentation or knowledge bases to identify automation-ready processes and recommend which ones to digitize next.

These AI tools remove complexity, allowing business teams to automate confidently while IT retains full visibility and governance.

Microsoft 365 integration

FlowForma is built for Microsoft users, offering seamless integration with SharePoint, Teams, and thousands of third-party apps — enabling automation without leaving your existing environment.

Quick deployment and scalability

Unlike Power Automate, FlowForma customers typically deploy their first workflows within four weeks, achieving ROI in as little as six weeks.

Digital forms + one-click automated document generation

FlowForma’s digital forms simplify data capture while maintaining accuracy and consistency across processes. 

With one-click automated document generation, users can instantly create compliant reports, contracts, and approval records from live workflow data—eliminating manual input and version errors.

AI-powered data analysis

Every FlowForma workflow produces structured, real-time data that feeds into visual dashboards and analytics. 

The platform’s AI-powered data analysis uncovers trends, performance gaps, and compliance risks, empowering organisations to make informed decisions and continuously improve their processes.

What truly sets FlowForma apart is its versatility. Whether in financial services, construction, healthcare, or energy, businesses rely on FlowForma for its ease of use, robust compliance support, and ability to replace outdated manual processes with intuitive process automation.

FlowForma isn't just about technology; it's about enabling smarter, faster, and more meaningful work. See the difference for yourself: Book a Demo Today.

Paul Stone, Product Evangelist

With almost 30 years’ experience in the IT industry Paul is a highly accomplished digital leader who is the go-to product expert from both a business and technical perspective. Paul works closely with FlowForma’s global clients supporting them in the delivery of FlowForma’s Process Automation tool.

Paul Stone, Product Evangelist

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